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Sir Richard Branson Joins JJ Watt at Adobe Summit in Vegas


March Madness is here and the good folks from Adobe are bringing a unique experience to all basketball fans at the Venetian Hotel and Casino on March 27-28, 2018. Over 15K people will compete in a virtual basketball tournament. The Adobe Experience Cloud, includes celebrity guests and athletes from the sports and entertainment landscape. — The Houston Texans’ star, DE, JJ Watt will be speaking on Wednesday, March 28th during the keynote  from (10:00am-12:00pm).

Adobe’s March Madness


Every March, Las Vegas plays host to the big tournament. With Adobe’s tech-fueled free throw competition, you can be part of the action. Adobe’s connected court will help you master your shooting technique with the support of our professional analytics tool, and allows you to compete virtually with 15K+ attendees.

“Understanding the keys to performance increases your chance at success — whether you’re picking a national champion or taking the winning shot. Use our analysis of college hoops data, or customize your own using Adobe Analytics, to create matchups. Then, start filling out your brackets. It’s fun and it’s free.” A spokeswoman said.

“What impact does season-long performance have at the big tournament? “We use Adobe Analytics to project head-to-head outcomes and give you a bracket-busting edge.”

Summit Bash

We are looking forward to the Summit Bash which includes entertainment, food, drinks, and the whole shebang. This year, Grammy award-winning musician Beck will perform at the Bash on Wednesday, March 28, 2018.

Below is a list of special guests in attendance for this incredible event.

For more information, go to

Follow Mike Dixon on Twitter @MikeDixonSports


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